Average daily rate is the mean revenue earned per occupied room or unit per night, used primarily in short-term rental and hotel property analysis.
| Calculation | Formula |
| ADR formula | Total room revenue / Number of rooms sold |
| Excludes vacant nights | Only counts occupied nights |
| Gross vs net | Before or after platform fees |
| Seasonal adjustment | Weighted average across high and low seasons |
| Dubai Short-Term Benchmarks | Typical ADR |
| Studio Downtown Dubai | AED 400 to 600 |
| 1BR Dubai Marina | AED 500 to 800 |
| 2BR Palm Jumeirah | AED 900 to 1,500 |
| Luxury villa Arabian Ranches | AED 2,000 to 4,000+ |
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