Underwrite before you commit
The figures in this post are checked against Dubai Land Department records and RERA filings. Get an independent underwriting score on any project, or ask Javier on WhatsApp.
The payment plan in full
House of WELL
by WELL Concept Development on Dubai Islands runs a three-milestone schedule the developer publishes as Payment Plan 30/70: 10 percent on booking, 20 percent after booking, 70 percent upon handover, with handover stated for March 2027.
| Milestone | Share of price |
|---|---|
| On booking | 10% |
| After booking | 20% |
| Upon handover | 70% |
Two facts do most of the work here. First, only 30 percent of the price is paid before keys and 70 percent lands in a single tranche at completion, which is the opposite shape to the construction-linked ladders that dominate Dubai off-plan. Second, the published schedule does not state when the 20 percent after-booking tranche falls due, whether it is date-linked or construction-linked, or over how many instalments it is collected. That is the first thing to pin down in the sales and purchase agreement.
What a 30/70 plan does to your cash flow
On the entry one-bedroom at AED 1,866,824 the arithmetic runs: about AED 186,682 on booking, about AED 373,365 at the after-booking stage, and about AED 1,306,777 upon handover. Cumulative outlay before keys is about AED 560,047, roughly 30 percent of the price, with more than double that amount due on a single date.
The same shape scales across the list. On the cheapest two-bedroom at AED 2,003,420 the booking tranche is AED 200,342 and the handover tranche is about AED 1,402,394. At the top of the list, the AED 7,161,739 four-bedroom asks about AED 716,174 at booking and about AED 5,013,217 at completion. Whatever the unit, the plan does not spread the burden; it defers it.
That matters more than usual because handover is stated for March 2027, roughly seven months out from August 2026. A 30/70 structure with a long runway is a financing plan. A 30/70 structure with a short runway is a deposit followed by a completion payment, and it should be modelled as such. If you intend to mortgage the balance, arrange the approval in principle now rather than in the quarter keys are handed over, and stress-test the case where the lender's valuation at completion comes in below the price you agreed, because the shortfall is cash you must find at the worst possible moment.
The plan's honest advantage is exposure: you commit 30 percent to a project you can watch being built, and the large tranche only leaves your account when there is something to inspect. The trade is that there is no post-handover tail to overlap with rental income, so the unit must be fully paid before it earns anything.
Buying costs on top of the price
The DLD transfer fee is 4 percent of the purchase price, which is about AED 74,673 on the AED 1,866,824 entry one-bedroom, about AED 80,137 on the AED 2,003,420 two-bedroom entry, and about AED 286,470 on the AED 7,161,739 top unit. Budget it as cash at registration, sitting outside the milestone schedule rather than inside it.
Off-plan interests register with DLD through Oqood after booking, and administrative fees apply at registration. Ask for the current tariff in writing rather than accepting an estimate from a sales desk. On running costs, no service charge figure has been published for House of WELL. Service charges follow RERA-approved budgets set per building, and waterfront schemes carrying beach, marina and leisure amenity are structurally heavier on that line than inland stock, so request the intended budget basis and the revision mechanics before signing.
Every construction-stage payment must go into the project's registered escrow account under Dubai Law No. (8) of 2007, released to the developer against verified milestones. Verify the escrow account details against the DLD project registration before your first transfer. On a 30/70 plan the escrow discipline matters in a specific way: the 70 percent you pay at completion is the tranche with the least construction risk left in it, but it is also the one where you have the least leverage if paperwork is incomplete, so confirm what must be delivered before it is released.
What representation costs, exactly
On off-plan purchases like House of WELL, the developer pays Oliva's commission and the buyer pays nothing for representation. A 2% + 5% VAT buyer fee applies only to resale and secondary purchases, where an AED 5,000 retainer is subtracted at transfer, so there is nothing to credit twice and nothing to double pay. The scoping is the point: buyer-side advice on an off-plan unit costs the buyer nothing, which means there is no fee argument for walking into a developer sales office unrepresented.
Handover timing and how to verify it
Handover is stated as March 2027, which places completion in Q1 2027. On a plan that concentrates 70 percent of the price on that date, the handover date is not a detail; it is the schedule.
Verify it three ways before signing. One, the completion date written into the sales and purchase agreement, together with any extension or grace clauses and what they entitle you to if they are invoked. Two, the DLD project status and completion percentage through Dubai REST, which tells you whether the physical build supports the stated date. Three, the escrow account's milestone release record, which shows whether construction draws are actually happening on schedule. Where the three disagree, plan against the least optimistic of them.
Ask one further question that a completion-weighted plan makes unavoidable: what happens to your 30 percent, and to your obligation to pay the 70 percent, if handover slips by two quarters. The answer belongs in the contract, not in a conversation.
Escrow and buyer-protection checklist
Escrow account. Registered under Dubai Law No. (8) of 2007, matching the DLD project registration, held at a UAE-licensed bank. All milestone payments go there and nowhere else.
Oqood registration. Contract registered with DLD after booking; keep the record with your file.
Milestone schedule in the sales and purchase agreement. The full 10/20/70 timetable written in, with the after-booking tranche's trigger and dates made explicit.
Completion conditions. What must be delivered, inspected and signed before the 70 percent is released, and what your remedy is if the unit is not as specified.
Delay and default clauses. Your remedies if March 2027 slips, the developer's remedies if a tranche is late, both in writing.
Finance timeline. If you are mortgaging the balance, approval in principle secured early and a plan for a valuation shortfall at completion.
Service charge basis. The RERA-approved budget mechanics requested from the developer before signing, since no figure is published.
Get the verdict
A payment plan tells you when the money leaves. It does not tell you whether the unit deserves it. Before signing on any House of WELL unit, order Oliva's free underwriting report at /en/report: it returns a buy or do-not-buy verdict on the specific unit you have shortlisted, and do-not-buy is a live outcome. The district context sits in the Dubai Islands investor area guide, the price bands in House of WELL pricing and Dubai Islands rental context, and current inventory at projects on Dubai Islands. Oliva DB Properties CO. L.L.C. S.O.C., RERA BRN 1573501, DLD office card 92025.
Frequently Asked Questions
What is the House of WELL payment plan?
10 percent on booking, 20 percent after booking and 70 percent upon handover, published by the developer as Payment Plan 30/70, with handover stated for March 2027. The timing of the after-booking tranche is not published, so confirm it in the sales and purchase agreement.
How much do I need at booking for the cheapest unit?
The entry one-bedroom lists at AED 1,866,824, so the 10 percent booking milestone is about AED 186,682. Budget the 4 percent DLD transfer fee, about AED 74,673 on that unit, as additional cash outside the milestone schedule.
How much is paid before handover?
30 percent: 10 percent on booking and 20 percent after booking. On the AED 1,866,824 entry one-bedroom that is about AED 560,047, with the remaining 70 percent, about AED 1,306,777, due upon handover in March 2027.
Is a 30/70 plan good or bad for a buyer?
It depends on your funding. It limits your exposure during construction to 30 percent, which is buyer-friendly, but it concentrates 70 percent on one date with no post-handover tail to overlap with rental income. With handover stated for March 2027, treat it as a deposit plus a completion payment rather than a financing runway.
Do I pay an agency fee to buy House of WELL?
No. On off-plan purchases the developer pays Oliva's commission and the buyer pays nothing for representation. A 2% + 5% VAT buyer fee applies only to resale and secondary purchases, with an AED 5,000 retainer subtracted at transfer.
What are the service charges at House of WELL?
No figure has been published. Service charges in Dubai come from RERA-approved budgets set per building, and waterfront schemes with beach, marina and leisure amenity typically carry heavier budgets than inland stock. Request the intended budget basis from the developer before signing and verify the approved charge through DLD channels after handover.
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